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01-28-2014, 09:21 PM
Today we have some salty goodness for you with a lesson
in marketing.
Update - 6/2016 - You should bookmark this thread as we'll be discussing brand building, product creation and marketing in the comments. They'll be resources that go along with this lesson that will help you build real "wealth." Mirror links for the pdf have also been updated. New discussion begins on page 5 of the thread and I'll be updating as time permits, but you should still read the full thread as there are a lot of points and resources listed.
![[Image: graysalt3.jpg]](http://www.foodsubs.com/Photos/graysalt3.jpg)
I converted a sales letter into a pdf for you to study.
Why?
Because it's a fantastic lesson in how to create a market.
Want to see the methods in Breakthrough Advertising at work? Here
you go. BTW - If you don't know what "Breakthrough Advertising" is, see this thread :
Study all the elements in this sales letter carefully. This specific copy
is selling salt at 50 dollars per 16oz. However, this can be applied
to many different things and many different markets. Take Chia seeds
for example. Do a search for "Salba" chia seeds and you'll see what
I mean.
Definitely add this to your swipe file and take some mental notes here. It's
attached to this thread.
- Non Conformer
![[Image: products.png]](http://fredericpatenaude.com/blog/wp-content/uploads/2013/12/products.png)
UPDATE - Looks like they are going full force with this product. Here's another site set up around it and it's a great example of great copy and marketing. How to take a current product and twist it into something new.
The Salt Revolution
This is not my affiliate id, it's renegade health's. They have it set up so the only path to this new long form sales page is using an affiliate link. I included the regular site link, too, you'll see it's a totally different layout and no long sales page.
Code:
Toss that new sales letter in your swipe file.
![[Image: yo_dawg_salt_lol.jpg]](http://s10.postimg.org/c9vpuywjd/yo_dawg_salt_lol.jpg)
Get it:
[/hide]
in marketing.
Update - 6/2016 - You should bookmark this thread as we'll be discussing brand building, product creation and marketing in the comments. They'll be resources that go along with this lesson that will help you build real "wealth." Mirror links for the pdf have also been updated. New discussion begins on page 5 of the thread and I'll be updating as time permits, but you should still read the full thread as there are a lot of points and resources listed.
I converted a sales letter into a pdf for you to study.
Why?
Because it's a fantastic lesson in how to create a market.
Want to see the methods in Breakthrough Advertising at work? Here
you go. BTW - If you don't know what "Breakthrough Advertising" is, see this thread :
[To see links please register here]
Study all the elements in this sales letter carefully. This specific copy
is selling salt at 50 dollars per 16oz. However, this can be applied
to many different things and many different markets. Take Chia seeds
for example. Do a search for "Salba" chia seeds and you'll see what
I mean.
Definitely add this to your swipe file and take some mental notes here. It's
attached to this thread.
- Non Conformer
UPDATE - Looks like they are going full force with this product. Here's another site set up around it and it's a great example of great copy and marketing. How to take a current product and twist it into something new.
The Salt Revolution
This is not my affiliate id, it's renegade health's. They have it set up so the only path to this new long form sales page is using an affiliate link. I included the regular site link, too, you'll see it's a totally different layout and no long sales page.
Code:
Hidden Content
Toss that new sales letter in your swipe file.
Get it:
Hidden Content
[/hide]
![[Image: lol.gif]](https://0day.red/images/newsmilies/lol.gif)
![[Image: 300_628114.jpg]](http://l.yimg.com/ck/image/A6281/628114/300_628114.jpg)